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Home News Newsletters - Smart Move Global

#8 - April 2011        


In this issue, discover national initiatives throughout Europe showcasing how bus and coach transport benefit national economies and societies while improving the overall environmental-friendliness, efficiency and sustainability of the entire mobility chain.


While the industry keeps focusing on road safety by providing concrete guidelines for operators to further improve its outstanding safety performance, Brazil keeps investing heavily in bus and coach solutions to offer sustainable transport options during the World Cup 2014. So you too, make the Smart Move!




Increasing Safety in Coaches: a German initiative
The German Federal Ministry of Transport, Building and Urban Development recently launched the “Safety in Coaches” initiative to define quality criteria and provide orientation to coach operators and allow them to check their safety standards online.
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Bus & coach at the heart of Spanish sustainable & affordable mobility

The Spanish trade organisations Asintra and Fenebús have jointly published a book showing added value of buses and coaches in Spain, where long-distance public passenger transport by road is the key mode of transport to guarantee sustainable mobility of all population groups throughout the country.

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Coach tourism fuels German economy & employment
The “Economic Impact of Coach Tourism“, a two-year study involving 3,000 coach travelers and companies, published by the German Association for bus and coach (bdo) shows that coach tourism in Germany generates annual sales of EUR 10.5 billion Euros and ensures over 200,000 employments, including in hotels, leisure facilities, and gastronomy. 

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World's longest buses: sustainable and efficient transport in Brazil
The Brazilian city of Curitiba, the capital of the southern Brazilian state of Parana has introduced 544 environmentally-friendly 28-metre-long-double-articulated buses, which represent 29% renovation of the Curitiba Rapid Transit System and can carry about 77,000 passengers per day, reducing the carbon dioxide emissions by 50%.
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Asia Coach Week BAAV Awards winners unveiled – soon on the European market?
Winners of the Asia Coach Week BAAV Awards were announced at Busworld Asia (29 – 30 March 2011) which focused on European market entrance criteria; this contest uncovered the overlooked strengths of Chinese bus product offerings and showcased the latest Chinese industry accomplishments to European audiences and industries.
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Doubling the market share of public transport in Sweden
The Swedish Doubling Project, aimed at doubling the market share held by public transport, is a unique nationwide co-operation involving all employees in the public transport sector.
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Commemorative royal wedding Oyster Cards to go on sale in London
Any London visitor has heard about the Oyster card: a user-friendly and efficient, transport pass that also makes bus transport affordable. Passengers can take as many bus journeys as they need in a day and they will never be charged more than the day pass price.
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That 25 buses and coaches make no more noise than one built in 1980?


Take the Smart Move Quiz and test your knowledge!


Direct marketing through social media

Metrobus, a UK bus company was amongst the first bus companies to create a presence for itself on Facebook and to use this social networking media to advertise and communicate with current and potential passengers.

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See other practical solutions


IRU Road Safety and Professional Training Seminar

Istanbul, Turkey, 11-12 May 2011



» Contact: info@busandcoach.travel
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» Publisher: Juliette Ebélé, International Road Transport Union (IRU)



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