Smart Move speaks Spanish
18 March 2011
Smart Move website now available in Spanish opens the door for the Spanish speakers around the world to support the campaign and help achieve sustainable mobility for all by doubling the use of buses and coaches.
Brussels – Spanish speaking policy-makers, bus and coach business managers, media and citizens can now make the Smart Move too, as the campaign’s messages have been made available in Spanish. With this new development, the word about how safe, user-friendly, green, efficient and affordable bus and coach transport can now be spread in over 20 countries where Spanish is the official language.
IRU Vice President and President of the IRU Passenger Transport Council, Graham Smith, said, “This is a major step for the globalisation of the campaign, since the Spanish language opens access to what is probably the most innovative and fastest developing market of bus and coach services in the world. We are therefore eager to welcome our Spanish speaking partners to the Smart Move family to exchange views, experience and best practices.”
Vice President of Asociación del Transporte Internacional (ASTIC), Ruben Prada, stressed, “In Europe, Spain is taking the lead in sustainable mobility policies with its council of Ministers recently adopting a comprehensive Plan for Energy Saving and Energy Efficiency, where bus and coach transport is a key actor. It already accounts for 67% of collective transport, thus serving over 1.8 billion passengers per year. A policy that further promotes the use of buses will switch 10 additional percent of car transport to bus, which means less congestion and a reduction of 4 million tonnes of CO2 emissions.”
The IRU therefore extends its call for candidates for the Smart Bus and Coach Awards, to Spanish-speaking bus and coach companies and city authorities for them to showcase their best industry and policy practices in promoting a greater use of buses and coaches in transport policy-making and by citizens.
Smart Move is a global awareness campaign, which advocates doubling the use of bus and coach worldwide to achieve sustainable mobility for all, as they are the safest, most environmentally-friendly, affordable, user-friendly and efficient means of collective passenger transport.
Smart Move is endorsed by 85 partners around the world, including leading industry organisations, vehicle manufacturers and media, as well as thousands of individual bus/coach operators and citizens, sharing and advocating the campaign’s values and objectives.
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